WVUlaura’s Weblog

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Week 11 November 21, 2007

Filed under: Uncategorized — wvulaura @ 4:30 pm

Information Interaction Design – by Nathan Shedroff – a conceptual and theoretical look at the design of information. Written in 1994, this is an important piece that is still extremely relevant in today’s industry.Blasting the Myth of Above the Fold – by Milissa Tarquini – a veteran of AOL, Milissa talks about her research in usability based on designs that extend beyond the fold of the traditional page. Be sure to read all of the reader comments at the bottom – comment yourself, on your blog. Search Engine Placement Tips – by Danny Sullivan – Search Engine Watch provides tips and information about searching the web, analysis of the search engine industry and help to site owners trying to improve their ability to be found in search engines.SEO (search engine optimization) although not stated in this article as called this, is actually something I use at my current job for my clients.  Picking and positioning keywords is, no pun intended, key in website development. Creating relevant text within your website helps search engines to pick up on these certain key words that make your website available at the top of searches.  I know that you can purchase keywords and phrases as well.  For example, one of my current clients, and Medical System, utilizes this to ensure that they are the top hospital on Google searches.  They purchase such names as, maryland nursing, maryland health, hospital….etc. you get the drift, and they are right at the top of search engines.  The greatest thing about this, is if you want to pay for keywords, you can get analytics reports on click throughs and such.  If any of my future clients have the money, it’s something I highly recommend.   DREAMWEAVER Textbook: Chapters 8 and 9

 

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